Norwich band The High Points on Wendy's advert success
By Amy Mackrill, Live Reporter A “one in a million” opportunity for a local band saw them feature in a burger chain’s advert in the USA. City folk have probably seen Ethan, Matt, Liam, and Paul of The High Points busking on the streets of Norwich. Table of Contents The Opportunity Post-Advert Success Future Plans The Opportunity About a year ago, The High Points were unexpectedly contacted by Wendy’s to use their song “Taking My Time” for a breakfast deal advert in the USA. This unique opportunity marked a significant milestone for the band. Post-Advert Success Since the advert, The High Points have continued to captivate audiences with their performances at local venues, including a sellout show at The Waterfront. Their music has resonated not only in Norwich but across America, being played on TV and radio for six months. The band’s funk-inspired songs have garnered them a loyal following, leading to upcoming performances at Epic Studios and plans for a tour in the USA later this yea